It’s one of life’s guilty pleasures. We can’t remember when we first did it, but we do it every time.

Popping bubble wrap.

We find it everywhere, protecting our Amazon orders, wrapping Mum’s vase, safe-guarding Granny’s pictures. How often have we eagerly opened a parcel to find that the bubble wrap is more entertaining than the item contained therein?

Most of us don’t know that bubble wrap was a failed 3D wallpaper design. And yes, it really was created by two blokes in a garage – Alfred Fielding and Marc Chavannes. They were clearly very talented chaps but with absolutely no idea about interior design. Seriously, how could anyone have ever thought that using bubble wrap was a good idea? Can you imagine Osborne & Little suggesting you use it on the walls of your living room? (Yes, okay, perhaps in this age of austerity you can.)

Creative sorts have attempted to rehabilitate its DIY origins and suggest using it for insulation. Bubble wrap has been given its own special day – Bubble Wrap Appreciation Day (the last Monday in January as I am sure you all know).

However, it is for that satisfying popping sound and the sensation of a mini-explosion that we cause just by squeezing our fingers that we love the stuff. So much so that we even recognise its therapeutic qualities. The ever-inventive Japanese have even designed a take-anywhere everlasting bubble wrap-popping keyfob to simulate the experience.

Step forward Comedy Imaginator Eric Buss. He has taken the bubble wrap-popping experience to a whole new level. Look at this video and tell me you don’t want a go!

And finally, for those stuck in front of their computers without any bubble wrap to hand, there is always this.

Ahhhh…